2022
Blendin (Welcome app) | Nieuwkomer zoekt local
Concept
Copy
Briefing
Social start-up Blendin connects newcomers and locals by matching them on their platform based on shared interests. On top of that, they host live events; from BBQs to lectures, where everyone’s welcome. They asked me to create a launch campaign that brings this mission to life.
Result
Newcomer seeks local. A campaign rolled out across online film, social, and OOH/print. After the rebrand in 2024, they continued under their new name: Welcome App.
Credits
Production: Wenneker Amsterdam
Motion Design: Koen Hesselink, Teun Buursema
Editor: Francisco Rodriguez Bouzas
Sound Design: Bart Groot, Remko Keuter
Producer: Manon Langelaar
Freelance Creative Director/Copywriter: Mark Goede
